Put another way, a reason why the "weird" attack probably works better than a lot of folks would to admit is because they very way that the Dave Rubin's of the world talk, using jargon that no one has ever heard of, is pretty foreign to people who don't spend a lot of time on-line. Which is upwards of 80% of the population lol
And adding JD Vance to the ticket, who is a creature of that world, puts that out there on display and associates it with Donald Trump in a way that would have never happened has Trump made the smart choice and picked, say, Doug Burgum (like he reportedly wanted to but was talked out of by Uday and Qusay)