Tenacious D Posted July 22 Posted July 22 Nobody is tuning into a game to watch the sideline reporter’s banter. And Johnny Kane > Daniella Quote
Tiger337 Posted July 22 Posted July 22 7 minutes ago, Tenacious D said: Nobody is tuning into a game to watch the sideline reporter’s banter. And Johnny Kane > Daniella Somebody must like it or they wouldn't keep her. Quote
oblong Posted July 23 Posted July 23 7 hours ago, Tenacious D said: Nobody is tuning into a game to watch the sideline reporter’s banter. And Johnny Kane > Daniella Nobody goes out and buys a coke because they see a commercial either. But it’s about packaging and branding and planting seeds. When people see someone like them it gives them an attachment. Quote
Tenacious D Posted July 23 Posted July 23 1 minute ago, oblong said: Nobody goes out and buys a coke because they see a commercial either. But it’s about packaging and branding and planting seeds. When people see someone like them it gives them an attachment. Advertising does influence consideration and purchase (I have 37 years of advertising/marketing experience to back this up). And my point is that young girls are likely not tuning into a Tigers broadcast to watch Daniella. Old guys like us watch baseball on TV. I do agree that there are fans of Tiger broadcast who enjoy the Benetti/Dirks/Bruce hijinks, but they are watching anyway. And I do believe that Kane does a better job than Daniella does. Quote
oblong Posted July 23 Posted July 23 44 minutes ago, Tenacious D said: Advertising does influence consideration and purchase (I have 37 years of advertising/marketing experience to back this up). And my point is that young girls are likely not tuning into a Tigers broadcast to watch Daniella. Old guys like us watch baseball on TV. I do agree that there are fans of Tiger broadcast who enjoy the Benetti/Dirks/Bruce hijinks, but they are watching anyway. And I do believe that Kane does a better job than Daniella does. It’s not just about watching the game. It’s about liking the Tigers and wanting to go to games and being a fan. It is to their advantage to mix it up. Quote
Tenacious D Posted July 23 Posted July 23 14 minutes ago, oblong said: It’s not just about watching the game. It’s about liking the Tigers and wanting to go to games and being a fan. It is to their advantage to mix it up. I think we’re in violent agreement? 1 Quote
lordstanley Posted July 23 Posted July 23 I like Daniella, including her work with the Wings. Not her banter or her crowd interviews, but her interviews of players are fine as are her game previews. I think she likes sports and likes the Tigers and Wings, which sounds like an obvious requirement but isn’t always the case with people in her position. Quote
Tiger337 Posted July 23 Posted July 23 22 minutes ago, lordstanley said: I like Daniella, including her work with the Wings. Not her banter or her crowd interviews, but her interviews of players are fine as are her game previews. I think she likes sports and likes the Tigers and Wings, which sounds like an obvious requirement but isn’t always the case with people in her position. Yes, she does sound like a real fan, moreso than others I have observed in her position. Quote
papalawrence Posted July 23 Posted July 23 I like Daniella. Not as much as Johnnie, but she's good at what she does in my opinion. She said she was raised in Michigan and has always been a Tigers fan and I think she meshes well with the other broadcasters. Like others posted, she wasn't hired to appeal to us old f arts. Social media is now part of the baseball world. That, and having to subscribe to 14 streaming sites to take in every game 1 Quote
oblong Posted July 23 Posted July 23 Isn't it understood too that Johnny Kane is deliberately holding back as he wants Blaha's job? Quote
romad1 Posted July 23 Posted July 23 Just know that Daniella is Dan Dickerson's wife's protege from MSU School of Communications. You cut her and Dan walks! Quote
romad1 Posted July 23 Posted July 23 Also while researching the above post i came across this which includes a couple of surprises for me Detroit Tigers Broadcasters | Detroit Tigers Barbaro Garbey is doing spanish language broadcasts? Kirk Gibson is still listed as a broadcaster? Quote
kdog Posted July 23 Posted July 23 The development of Lee and Montero is good work by the Tigers staff; Lee doesn't have great stats but can occasionally provide some pop..he can actually drive the ball. Montero's basically won them two games on this trip. I'm glad he's going to stick in the rotation for awhile. He is very valuable in the swing role. Quote
chasfh Posted July 23 Posted July 23 (edited) 12 hours ago, oblong said: Nobody goes out and buys a coke because they see a commercial either. But it’s about packaging and branding and planting seeds. When people see someone like them it gives them an attachment. Only P&I advertising is designed to get you to buy now. Brand advertising as you say is designed to plant the seed so that when you are in the mood or the market for a type of product, you consider the brand. Very few people are in the market for every type of product at all times, so establishing share of mind is important. Edited July 23 by chasfh Quote
Shelton Posted July 23 Posted July 23 Daniella is great. She is no Shannon Hogan, but then again no one is. 1 Quote
Tiger337 Posted July 23 Posted July 23 14 minutes ago, Shelton said: Daniella is great. She is no Shannon Hogan, but then again no one is. Daniella > Shannon 1 Quote
theroundsquare Posted July 23 Posted July 23 (edited) i still miss that girl who got married to Brennan Boesch Edited July 23 by theroundsquare Quote
oblong Posted July 23 Posted July 23 2 hours ago, romad1 said: Also while researching the above post i came across this which includes a couple of surprises for me Detroit Tigers Broadcasters | Detroit Tigers Barbaro Garbey is doing spanish language broadcasts? Kirk Gibson is still listed as a broadcaster? ANd Carlos Guillen 🙂 Quote
theroundsquare Posted July 23 Posted July 23 2 minutes ago, oblong said: Wasn't that a WRIF girl? i thought it was the blonde in the old fox sports ads but you could be right Quote
lordstanley Posted July 23 Posted July 23 3 minutes ago, oblong said: ANd Carlos Guillen 🙂 Who for at least 3 years I wrongly thought was the former player. Quote
1984Echoes Posted July 23 Posted July 23 50 minutes ago, theroundsquare said: i still miss that girl who got married to Brennan Boesch 9 minutes ago, oblong said: Wasn't that a WRIF girl? Allison Ochmanek. Had bit parts in several movies, including uncredited in Iron Man 2. Quote
romad1 Posted July 23 Posted July 23 22 minutes ago, 1984Echoes said: Allison Ochmanek. Had bit parts in several movies, including uncredited in Iron Man 2. Oh, she was lovely. I have a bookmark for her instagram on my gaming computer. I stumbled across that the other day. Quote
romad1 Posted July 23 Posted July 23 1 hour ago, chasfh said: Only P&I advertising is designed to get you to buy now. Brand advertising as you say is designed to plant the seed so that when you are in the mood or the market for a type of product, you consider the brand. Very few people are in the market for every type of product at all times, so establishing share of mind is important. A thing Coke does very well is associate their product with food tastes. You can drink this with BBQ, Pizza, Mexican, Chinese and all the colors of the rainbow. Meanwhile Pepsi is left with, 'we aren't coke' and 'we were first into the communist countries' Quote
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